How the money works
See exactly where the money goes, from the brand funding the deal to your payout on approval.
Keep 100% of your fee.
We charge the brand, not you. You agree an amount with the brand and receive that amount in full when it is released. Our fee is added on top — it never comes out of your side.
Funded before work starts
The brand pays up front when they book you. The money is held for the whole deal and released to you once your submitted work is approved.
Paid out through Stripe
Payouts go to your own Stripe account, in the currencies and countries Stripe supports for your region. You connect it once.
Apply to join
We only ask for what we'll actually use to review you.
Founding cohort
The creators who join first shape this marketplace, so they get three things later cohorts won't.
Priority placement
Founding creators are ordered first in the creator directory brands browse, ahead of later profiles.
5% referral commission
Bring another creator in and you earn 5% of their payout volume instead of the standard 2%, up to $500 per creator you refer. Commission is reviewed before it's paid.
Early access to campaigns
As brands come on, founding creators see and can apply to new briefs first. That's ordering and early access — not a guarantee of work.
Built into every campaign
Clear direction, before you create.
Our AI brief turns a brand's goals into hooks, story beats, deliverables and guardrails you can actually work from. This is a fictional example rendered by the same document view used in the product.
How it works
- 01
Apply
Fill in the form below. It takes about two minutes.
- 02
We review
We look at your work and your audience fit — not follower count alone.
- 03
You're listed
Approved creators appear in the directory brands search.
- 04
Browse campaigns
See open briefs and apply to the ones that fit you.
- 05
Submit your work
Post or send your content through the deal for approval.
- 06
Get paid
On release, the full agreed fee goes to your Stripe account.
Where we are right now
UGC Moa is new. The payments, escrow and campaign flow are built and working; the brand side is what we're building now. That means we can't promise you a queue of campaigns this week — and we're not going to pretend otherwise. What we can offer is a platform that doesn't take a cut of your fee, money that's funded before you work, and a real say in what gets built next. The first creators here will be the ones we show to every brand we talk to.
Questions creators ask
- What does this cost me?
- Nothing. There's no creator subscription and no commission taken from your fee. Our fee is charged to the brand.
- When do I actually get paid?
- The brand funds the deal when they book you. Once you submit your work and the brand approves it, the deal is released and your payout is created — the full agreed amount. Stripe then moves it to your bank on its normal payout schedule.
- Which countries can receive payouts?
- Payouts run through Stripe Connect, so we can pay creators in the countries Stripe supports for payouts. If Stripe doesn't operate in your country, we can't pay you yet. Check Stripe's list for your country before applying.
- What about tax?
- You're an independent creator, not an employee. Income tax, VAT and any local filings are your responsibility. We don't withhold tax.
- Am I locked in?
- No. There's no exclusivity. Work with any other platform, agency or brand you like.
- What does the review look at?
- Your content quality, whether your audience and niche match the brands we work with, and that your links and handles are real. We're not filtering by follower count.
- How long does review take?
- We're reviewing applications by hand, so allow a few days. You'll hear either way.
- How does the referral commission work?
- Founding creators earn 5% of the payout volume of creators they refer, up to $500 per referred creator. Commission is reviewed by us before it's paid out.
Ready to be part of the first cohort?
Send your work for review and help shape what this marketplace becomes.